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Thematic Reports Private sector in urban regeneration  
   

2.2.2. Motivation of the private sector

 
   

And what is in it for the private sector? What do they get from involvement?  There appears to be four main areas why the private sector is willing to get involved:

  • To improve their business competitiveness or return on investment

  • To improve their business environment

  • To gain information

  • To gain contracts from the public sector

There is no evidence from this survey that the private sector is primarily motivated by ‘civic duty’ or by any desire to improve the well being of the local inhabitants. Most businesses are located in inner city areas because it either suits them (they could move elsewhere if they wanted to or felt that opportunities were better elsewhere) or for historical reasons (they have been there for along time). The connection between business and place may be tangential – particularly if they are large scale or international companies.

Regeneration offers an opportunity for the sector to ‘to gain information, to gain contracts from the public sector, to improve the business environment, concerning security and tidiness, [and] to form networks with other businesses of the area’ (Berlin); ‘…gain influence; knowledge of the area; can get access to services and benefits in the area and from the public sector’ (Copenhagen); ‘… development opportunity and return on investment and tax benefits where applicable.’ (Dublin); ‘…gain more influence… to make better transportation infrastructure (including parking), to reduce the number of crimes, to improve the accessibility of services to business’. (Vilnius)

There may be differences between different parts of the private sector – particularly for owner-occupiers and SMEs. ‘Private owners primarily want to secure their real estate in the long run and improve the value of their estate. Owners, which take advantage of public means, do not depend on fast profit realisation. Small businesses have more an interest in improving the surroundings / location in order to improve their competitiveness.’ (Hamburg)

One of the attractions of inner city areas is that there is often an emphasis by the public sector on job training/assistance. Therefore incentives provided by the public sector may also be a motivating factor. ‘Some of the commercial sector are involved because of the attraction of public grants (e.g. … grants for house builders). Some are involved (develop their business or move into the area) because of the local support… takes the pain out of recruiting and training’ (Glasgow). ‘To benefit from financial funds and loans with special conditions that make it easy to pay them back within 10 years, without the responsibility of re-housing tenants during the construction works, and without planning, study and administration costs’ (Lisbon)

Different private sector commitment is linked to different base conditions, which function as motivation and attraction factors. In connection with the relationship between private sector and neighbourhood features we can differentiate between locally based and dependent on local factors and clients and those having a having a network structure and therefore some kind of flexibility or finally working completely independent from an urban area on city or regional, national or international level. We can find different kinds of commitment and sense of accountability, which may range from very intensive daily linkage, integration and participation via a relative civic responsibility up to solely corporate responsibility.[1]

Depending on scale, capacity and economic force private sector may look for different resources as there are:

Physical settings

  • Land and infrastructure

  • Heritage or old building (cheap)

  • Site conditions in relation to other urban areas and possible spill over effects

Human recourses/ social situation

  • Labour

  • Skill

  • Motivation

  • Wages

Entrepreneurial opportunity and talent

  • Growing locally

  • Market and potential future market

Public relations

  • Reputation or publicity from being related to the area?

Stable operation conditions

  • Social environment, crime, low risk environment [2]


[1] Kevin Kane comments Berlin meeting

[2] Ivan Turok  comments  Berlin meeting

 
2.2.1. Motivation of public sector    2.3. Types of businesses and leverage of private sector involvement  

ENTRUST is a research project supported by the European Commission under the Fifth Framework RTD Programme and contributing to the implementation of the
Key Action 4; “City of Tomorrow and Cultural Heritage" within the Energy, Environment and Sustainable Development thematic programme
Contract n°: EVK4-CT-2001-20007